What is digital marketing?
What new things does it brings?
Why is it so important nowadays?
First, Digital marketing is marketing products/services using the internet or any other type of digital medium.
Digital Marketing is trend in the current days for 2 reasons:
- Currently people spend more time than never on the internet.
- Using Digital Marketing a company has many different ways to target its audience.
In fact, digital marketing gives new possibilities to a company spread its brand and build a relationship with its consumers.
Sometimes small companies can struggle in order to create a digital marketing strategy or even fail to be active on social medias platforms for different reasons; the high cost of specialized service or little knowledge about the theme.
In the following posts, I will approach Social Media platforms as a Digital Marketing tool and gives some tips of build a digital ID for a company.